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The Mobile Data Association (MDA) is the not-for-profit industry association dedicated to represent and promote all mobile data centric businesses. Our members include: mobile network operators, mobile content aggregators, mobile phone manufacturers, mobile / mobility application developers, mobile content and information developers, mobile marketing and mobile entertainment providers.

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3D TV: a mobile solution?

With under two months until the FIFA World Cup kicks off in South Africa, sporting and technology excitement is reaching fever pitch.  The tournament promises to demonstrate the range of ways football content can be consumed both on compact mobile devices and on larger screens across the world.
 
Three generations of MDA Chairmen examine the evolution of sporting media content and the impact of new technologies in this item. (This item can also be viewed in the MDA blog at http://blog.themda.org/?p=387 on LinkedIn in the MDA discussion group. 
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The Q4 2009 UK Mobile Trends Report

UK sends 11 million text messages an hour

London, UK, January 28th 2010: The Mobile Data Association (MDA) has welcomed new evidence of the UK’s ever growing appetite for mobile messaging, illustrated in its latest report.

Covering Text Messaging (SMS) and Picture and Video Messaging (MMS) activity for 2009/10, the mobile trade body’s report contains statistics aggregated from each of the UK’s Mobile Network Operators.

The continued growth of messaging is highlighted by a 2009 daily average of 265 million text messages and 1.6 million picture messages. 2009’s text message total was 96.8 billion, while over 600 million picture messages were sent across the whole year.
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Donate by text to support the Haiti disaster

15th January

Following the successful use of charity short codes for the Children in Need appeal (see news story here), text donations are now available for the Disasters Emergency Committee's Haiti appeal.

Operated via UK Aggregator Mobile Interactive Group, you can donate £5 by texting GIVE to 70077 from your UK mobile phone. £5 goes to DEC. Each participant pays £5 plus their standard network charge.
 

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Visit MDA CharityText - Dedicated SMS Short Codes for donations
 
Text.it - The MDA official guide to messaging

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